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Retail media stories

Google expands AI Max to shopping & travel ad formats
Marketing Technologies

Google expands AI Max to shopping & travel ad formats

Retailers and travel advertisers will get broader reach, while new Gemini-based controls help keep AI-generated ads compliant and on message.

By Joseph Gabriel Lagonsin • 3 min read • Last month
Minty launches cashback app inside ChatGPT shopping chats
Customer Experience

Minty launches cashback app inside ChatGPT shopping chats

Shoppers can now see cashback offers in real time inside ChatGPT chats, as Minty targets AI-led buying decisions and retail media budgets.

By Sean Mitchell • 4 min read • Last month
Retailers slow expansion as economic pressures bite
Digital Transformation

Retailers slow expansion as economic pressures bite

Fewer than one in six retail executives are chasing strong growth as inflation, trade disruption and geopolitical instability squeeze margins.

By Sofiah Nichole Salivio • 4 min read • Last month
New Zealand seeks public input on ad regulation rules
Data Protection

New Zealand seeks public input on ad regulation rules

The review could force brands, influencers and retailers to rethink how ads are labelled, priced and disclosed across digital channels.

By Karen Joy Bacudo • 4 min read • Last month
Neosframe lands Entain as client before beta finish
Marketing Technologies

Neosframe lands Entain as client before beta finish

The Brisbane startup has secured early validation and a reference customer, boosting its fundraising case before the software has finished beta.

By Sofiah Nichole Salivio • 3 min read • Last month
OpenX appoints new product chief as it expands curation
Marketing Technologies

OpenX appoints new product chief as it expands curation

The ad tech group is tightening oversight of partnerships and connected TV as curation becomes more central to programmatic buying.

By Sofiah Nichole Salivio • 4 min read • Last month
IAS expands TikTok ad measurement across four formats
Marketing Technologies

IAS expands TikTok ad measurement across four formats

Advertisers can now assess TikTok search, commerce and Lite placements for brand safety and viewability as IAS widens its measurement coverage globally.

By Kaleah Salmon • 3 min read • Last month
Moloco launches app-focused connected TV ad product
Marketing Technologies

Moloco launches app-focused connected TV ad product

App marketers may soon use living room screens to drive installs, as Moloco’s new product brings mobile-style measurement to connected TV.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Stories from Other Regions

Retail media stories

Koddi adds TV advertising via Comcast Universal Ads
Marketing Technologies

Koddi adds TV advertising via Comcast Universal Ads

Mid-sized brands will gain easier access to premium streaming inventory as Koddi ties TV buying and commerce media into one system.

By Sofiah Nichole Salivio • 4 min read • Last week
KERV.ai launches Moment Match Engine for video ads
Customer Experience

KERV.ai launches Moment Match Engine for video ads

Advertisers could gain better timing and higher engagement as KERV.ai links scene-level cues in video to shopping prompts.

By Sofiah Nichole Salivio • 4 min read • Last week
Commerce unveils AI-led eCommerce & payments updates
Digital Transformation

Commerce unveils AI-led eCommerce & payments updates

Merchants are set to gain faster checkout, broader payment options and AI shopping tools as Commerce expands its platform updates.

By Sofiah Nichole Salivio • 4 min read • Last week
Teads renews Nine digital ad partnership for three years
Digital Transformation

Teads renews Nine digital ad partnership for three years

Advertisers retain access to Nine’s 15.8 million monthly Australian readers as Teads extends its digital ad deal for three years.

By Joseph Gabriel Lagonsin • 3 min read • Last week
Woolworths & Coles top AI grocery visibility in Australia
Digital Transformation

Woolworths & Coles top AI grocery visibility in Australia

AI-generated shopping answers are steering more supermarket discovery, with local chains still beating Amazon in Australian grocery searches.

By Mark Tarre • 4 min read • Last week
Amazon ad revenue surges 62% in Australia, says Pattern
Marketing Technologies

Amazon ad revenue surges 62% in Australia, says Pattern

Amazon's ad business is now outpacing major rivals in Australia, as Pattern estimates annual revenue reached USD $392 million in 2025.

By Sean Mitchell • 4 min read • Last month
Markable launches free AI tools to widen creator access
Marketing Technologies

Markable launches free AI tools to widen creator access

Greater competition in social commerce is prompting Markable to offer AI shopping tools free, as it targets faster growth from more creators.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Amazon Ads launches AI Video Generator in Australia
Marketing Technologies

Amazon Ads launches AI Video Generator in Australia

Australian small businesses can now make Sponsored Brands video adverts in minutes, cutting the cost and time of production to zero.

By Joseph Gabriel Lagonsin • 4 min read • Last month
TripleLift launches TL Spark AI layer for ad buying
Marketing Technologies

TripleLift launches TL Spark AI layer for ad buying

Advertisers could gain better cross-channel results as TripleLift rolls out TL Spark, an AI layer linking buying, creative and measurement.

By Catherine Knowles • 4 min read • Last month
Why retailers need real-time visibility to handle demand surges
Data Protection

Why retailers need real-time visibility to handle demand surges

Delayed stock updates and failing devices can quickly turn busy promotions into longer queues and frustrated shoppers.

By Mikhail Ishkhanov • 6 min read • Last month