Opinion stories - Page 50

In light of soaring expectations for digital experiences, brands need to significantly improve their applications to win over the discerning and demanding 'Application Generation', warns a new study from Cisco.

Amidst a creativity crunch in APAC, brands are capitalising on data-driven insights to produce personalised video ads, aiming to stay ahead in a rapidly evolving digital landscape.

Adapting to change and catering to workforce needs in the new year is key to attracting and retaining talent amid a rapidly transforming labour market and a growing emphasis on Generative AI.

Integrating these trends into your digital CX this year is a strategic imperative to future-proof your brand and ensure success in the months ahead.

It is imperative to delve into key considerations that will shape the evaluation between these two alternative options of effectiveness versus convenience.

For cybersecurity to be fully effective, it needs senior executive-level support. And risk is the language all business leaders understand.

Through risk assessments, vulnerability analyses, and simulated cyberattacks, SAOs provide real-time insights into an organisation's security resilience.

Following a drop in funding, 2024 sees a predicted resurgence in climate tech trends, with clean energy, hydrogen, carbon capture and storage, and alternative proteins earmarked for significant investment growth.

Automation allows for real-time monitoring and reporting of operational activities, enabling businesses to identify and address risks promptly.

Empowering credit control teams with automation technology and a proactive involvement in strategy could fuel profitable growth for businesses in 2024, despite a gloomy economic outlook.

The dynamic world of loyalty is rapidly evolving, reshaped by technology, consumer behaviour, and a quest for authenticity. Australian Loyalty Association experts offer firsthand insights into this transformation.

Australia's Cyber Security Strategy 2023-2030, aimed toward transforming the nation from highly vulnerable to a global cyber risk leader, embarks on its urgent 'Phase One', following a 14% rise in cyber attacks last year.

In the maelstrom of big data, AI is our lighthouse. It empowers us to see not just data but through data to, the heart of what makes our customers tick.

In 2024, it's clear that cybersecurity will remain a top priority for organisations and governments worldwide.

We see 2024 shaping up to be the defining moment where AI may become the profound battleground in cybersecurity.

Many companies are now busy developing their blueprint for where this technology can be applied within their enterprise and how to get there.

There will be an immediate need for greater focus on compliance packs by CISOs, not just this year but over the next couple of years.

With the economic outlook a little less bleak than it was 12 months ago, now is an opportune time to optimise your revenue management processes.

In 2024, Asia Pacific financial firms are leaning into document automation strategies to enhance productivity, in a climate of rapid change boosted by pandemic, inflation, and employee disengagement.

Facing increasing cybersecurity threats, experts insist on switching from passwords to phishing-resistant multi-factor authentication amidst the rise of AI-driven phishing attempts in 2023.