Location data stories

MiQ has partnered with Lifesight to integrate location data into its Sigma platform, enhancing audience targeting and measurement across multiple advertising channels in JAPAC.

GapMaps has launched GapFinder, a new tool designed to help businesses across multiple sectors make informed decisions on location strategies.

Sygic's GPS Navigation app now integrates what3words' location technology, providing Premium+ users with precise navigation using unique three-word addresses.

Loqate has partnered with GrabMaps to enhance location data services in Malaysia, aiming for regional expansion amid Southeast Asia's booming eCommerce.

Vultr partners with HEAVY.AI to enhance data analytics with global NVIDIA GPU cloud infrastructure, aiming to boost efficiency and performance across various industries.

Appdome unveils enhanced Geo-Fraud Detection features, including Geo-Location Fencing, to boost mobile app security and compliance against location spoofing and VPN threats.

Appdome has bolstered its Geo-Fraud Detection service with Geo-Location Fencing and Geo Desync Attack Detection to better protect mobile apps from location-based fraud.

ShipEngine partners with what3words to enhance delivery accuracy in the UK, integrating precise location technology into its API to boost eCommerce efficiency.

ESET reports a marked increase in deceptive SpyLoan apps targeting the APAC region, posing a serious cyber threat.

The move provides brands with unprecedented insights and intelligence to strengthen their location decision-making in these high growth markets.

The technology is set to give brands powerful insights into real-time customer visitation patterns using authorised location data collected from mobile phones.

Marketplacer has been selected by Australian deal-discovery service Lasoo to power the company's new retail marketplace.

Peter Kinne appointed as Chief Revenue Officer of Gruntify to lead global sales, partner program, and customer care for the company. #technews #salesleadership.

The Metaverse, a shared 3D virtual environment, presents a challenge for location technology, says LocationTechNZ deputy chair Chris Morris.

Increasing understanding and willingness to share location data in New Zealand post-pandemic, says survey by HERE Technologies.

The integration of location intelligence is vital for smart city advancements, say experts at a panel hosted by HERE Technologies in Singapore.

Sales of location targeted advertising, based on location data provided by apps, is set to reach $30 billion by 2020.

Australia's Federal Police is calling on the technology industry to help improve public reporting capabilities.