Data Cloud stories - Page 2
Amperity unveils AI agent to build live customer journeys
Wed, 14th Jan 2026
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cx
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martech
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rpa
Amperity has debuted an AI Customer Data Agent that turns natural-language prompts into live segments and customer journeys for marketers.
Talkdesk unveils new AI tools for retail & consumer goods
Mon, 12th Jan 2026
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uc
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digital transformation
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cx
Talkdesk unveils Commerce Orchestration and Consumer Goods Experience Cloud to coordinate AI-driven retail journeys end to end.
Snowflake brings Google Gemini 3 AI models to Cortex
Thu, 8th Jan 2026
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manufacturing
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data analytics
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digital transformation
Snowflake will run Google's Gemini 3 AI models natively in Cortex, keeping enterprise data in-platform while deepening Google Cloud ties.
Flexera buys ProsperOps, Chaos Genius to boost FinOps
Wed, 7th Jan 2026
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data analytics
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digital transformation
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hyperscale
Flexera snaps up ProsperOps and Chaos Genius to fuse AI-driven automation into a single FinOps suite for cloud and data platform spend.
Snowflake and Anthropic sign USD $200m AI agents deal
Mon, 5th Jan 2026
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data analytics
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digital transformation
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martech
Snowflake and Anthropic deepen their Claude tie-up with a USD $200m deal to power regulated, enterprise-ready AI agents worldwide.
Cohesity wins Cisco durable growth & AI security award
Fri, 2nd Jan 2026
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data protection
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dr
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ransomware
Cohesity lands Cisco's FY25 durable growth and AI security prize as partners deepen data protection and launch Gaia on Cisco AI PODs.
Cohesity & Google Cloud expand AI & cyber defence pact
Fri, 19th Dec 2025
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saas
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storage
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data protection
Cohesity and Google Cloud have deepened their alliance to fuse AI, cyber defence and data sovereignty across joint products and services.
Martech experts discuss future of customer data platforms, interoperability and AI
Thu, 18th Dec 2025
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data analytics
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cx
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martech
Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.
Amperity unveils AI tools to personalise airline, hotel stays
Thu, 18th Dec 2025
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digital transformation
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cx
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martech
Amperity debuts AI-powered tools for airlines and hotels, promising real-time personalised offers by unifying fragmented traveller data.
Accenture & Snowflake launch joint AI data unit
Fri, 12th Dec 2025
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data analytics
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digital transformation
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martech
Accenture and Snowflake form a 5,000-strong AI data unit for enterprises, with Caterpillar among early clients and a new global CoE planned.
Snowflake, Anthropic expand USD $200m Claude AI deal
Fri, 12th Dec 2025
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saas
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data protection
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data analytics
Snowflake and Anthropic deepen Claude tie-up with a USD $200m deal to push compliant AI agents across Snowflake's global data cloud.
Snowflake hits USD $2 billion in AWS Marketplace sales
Thu, 11th Dec 2025
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storage
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gaming
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hybrid cloud
Snowflake doubles AWS Marketplace sales to top USD $2 billion in 2025, underscoring surging enterprise demand for integrated data and AI tools.
Accenture & Snowflake launch group to accelerate AI adoption
Thu, 4th Dec 2025
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data analytics
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digital transformation
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martech
Accenture and Snowflake launch a joint group to fast-track AI adoption, helping global firms transform operations using cloud and data technologies.
TCS & SAP extend deal to drive cloud & AI transformation
Fri, 28th Nov 2025
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digital transformation
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cx
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martech
TCS and SAP have extended their 20-year partnership with a new five-year deal to boost SAP's cloud and AI transformation initiatives globally.
'The AI hype has value': SAP's Muhammad Alam speaks to the ROI debate
Mon, 24th Nov 2025
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saas
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digital transformation
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hcm
SAP's Muhammad Alam says AI delivers true ROI when embedded seamlessly into applications, breaking data silos and enhancing user experiences, not as a standalone application.
Workday completes Sana deal, enhancing AI-driven workplace tools
Wed, 19th Nov 2025
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rpa
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erp
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ai
Workday has completed its acquisition of AI firm Sana, aiming to unify workplace systems into a single AI-powered interface for improved productivity.
The Access Group boosts SaaS resilience with Pure Storage
Wed, 5th Nov 2025
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storage
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data protection
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digital transformation
The Access Group enhances SaaS resilience and global data management by adopting Pure Storage, securing services for 160,000 organisations worldwide.
Snowflake & SAP unite to offer real-time AI data integration
Wed, 5th Nov 2025
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data analytics
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digital transformation
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martech
SAP partners with Snowflake to integrate real-time AI data capabilities, launching extensions for SAP Business Data Cloud in 2026.
Amperity introduces Real-Time Profiles for instant personalisation
Tue, 4th Nov 2025
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cx
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martech
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personalisation
Amperity launches Real-Time Profiles, combining live activity with historical data to enable instant, personalised customer experiences across marketing and service.
Pure Storage & Cisco unveil unified platform for AI at scale
Fri, 31st Oct 2025
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storage
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virtualisation
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hyperscale
Pure Storage and Cisco launch a unified FlashStack platform with NVIDIA support, enabling enterprises to deploy generative AI at scale efficiently by 2026 Q1.