Content Creation stories - Page 3

Businesses in APAC are relying more on AI to handle social media, with 55% viewing it as essential amidst resource limitations, says a Meltwater report.

Inspired Thinking Group (ITG) appoints Andrew Swinand as new Group CEO, aiming to expand its innovative content marketing solutions for global brands.

Alteryx genAI perception study reveals 80% of businesses see value in generative AI, whilst 43% of the public remains sceptical, expressing fears over its future use.

Adobe unveils its AI-powered mobile content creation app, Adobe Express, optimising social content creation with innovative features like Text to Image and Generative Fill.

Esports' integration into curricula is elevating students' career prospects by equipping them with crucial transferrable skills like teamwork, communication, and critical thinking, and exposing them to a myriad of job opportunities.

UK MPs voice concern over the negative effects of unregulated AI on the creative sector, pushing for government intervention to modernise copyright laws benefitting large tech corporations.

Adobe reveals a significant upgrade to its Frame.io V4 creative collaboration platform, ahead of the 2024 NAB Show, enhancing content creation and workflows.

JBL propels its Quantum Stream microphone range: Quantum Stream Talk, Quantum Stream Studio, and Quantum Stream Wireless, highlighting the brand's commitment to quality sound and content creation.

Rad, in collaboration with Sony Electronics, is set to break new ground in content distribution, offering a high-tech platform for creators to publish and monetise content on Sony Bravia TVs.

Quality of data drives successful AI-powered marketing, affecting user experience and future engagements, underscoring the need for robust, detailed consumer profiles.

Adobe unveils a series of AI advancements aimed at enhancing brands' customer experiences and content personalisation, including their new generative programme, Adobe GenStudio.

New AWS research highlights potential for AI proficiency to boost Australian workers' salaries by 29%, with IT and business sectors standing to gain the most.

NVIDIA Edify expands its artificial intelligence capabilities with 3D asset generation, sparking collaborations with Shutterstock and Getty Images to enhance creative control and input for visual AI interfaces.

The powerful Logitech MX Brio webcam aims to revolutionise digital collaboration with its stunning Ultra HD 4K resolution and AI-enhanced imaging, designed primarily for creative professionals.

Anthropic unveils Claude 3, new AI models offering a blend of improved intelligence, speed, and affordability, with the range including a global-leading product and translation capabilities.

Philips and Oracle Red Bull Racing (ORBR) join forces to revolutionise marketing team collaboration with installation of 13 interactive 4K displays at the MK7 headquarters in Milton Keynes, UK.

SocialFi, a blend of decentralised finance and social media, is gathering momentum, with platforms like KangaMoon and xNinja.Tech attracting thousands of users, and set to challenge traditional social media platforms.

Adobe unveils Adobe Express mobile app featuring AI technology for simplified on-the-go content creation, amid a surge in global users, with beta testing now available for iOS and Android.

AI investment in the UL set to double with a £100m boost, targeting healthcare, environmental protection, and national security sectors.

Norwich University of the Arts utilises TrilbyTV's digital signage solution to magnify student triumphs, fostering a more engaged campus community through vibrant, dynamic communication.