Apple stories
Founded as Apple Computer Company in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne, Apple Inc. is the world's largest technology provider when it comes to revenue and market capitalisation.
What started as a project to build an 8-bit desktop computer has since grown into an extensive, worldwide portfolio of products, ranging from laptops and smartphones to smartwatches and listening devices.
It was also the first publicly traded U.S. company to be valued at over USD$1 trillion in August 2018, then $2 trillion in August 2020, and most recently $3 trillion in January 2022.
Hands-on Review: Apple iPhone 16e: Balancing performance & affordability
Last week
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reviews
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personal computing devices
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apple
Apple's new iPhone 16e offers a compelling blend of performance and affordability, priced at USD $599, making it an attractive option for users.
Apple unveils MacBook Air with M4 chip & Mac Studio power
Last week
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personal computing devices
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apple
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digital media
Apple has launched a revamped MacBook Air featuring the powerful M4 chip, offering up to 23 times faster performance, enhanced camera, and a starting price of AUD $1,699 / NZD $1,999.
Apple launches new iPad Air with powerful M3 chip
Last week
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data privacy
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cleantech
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personal computing devices
Apple has launched its latest iPad Air featuring the M3 chip and redesigned Magic Keyboard, elevating performance and usability with prices starting at NZD $1,199.
XR adoption remains slow despite Apple & Meta's efforts
Last month
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digital transformation
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genai
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ai
Despite hefty investments from Apple and Meta, a Forrester report reveals slow XR adoption, with only 35% of informed leaders deploying the technology.
Apple's removal of UK iCloud feature raises privacy fears
Last month
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encryption
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physical security
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cybersecurity
Apple's removal of the Advanced Data Protection feature from iCloud for UK users raises alarm over data security and privacy, with grave implications for the UK.
Email security gaps leave Asia Pacific firms vulnerable
Last month
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phishing
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advanced persistent threat protection
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email security
Research by Proofpoint reveals only 12% of Asia Pacific firms use essential email authentication, exposing them to a surge in phishing attacks.
Wireless Broadband Alliance releases L4S Wi-Fi guidelines
Last month
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smartphones
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gaming
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uc
The Wireless Broadband Alliance has unveiled new guidelines for implementing L4S technology in Wi-Fi, aiming to enhance low-latency applications like cloud gaming and VR.
Apple unveils affordable iPhone 16e with A18 chip, NZD $1,199
Last month
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gaming
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digital entertainment
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cleantech
Apple has unveiled the iPhone 16e, a more affordable addition to its iPhone 16 range, boasting high-performance features and enhanced durability.
BlackFog launches first anti-data exfiltration for macOS
Last month
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smartphones
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data protection
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ransomware
BlackFog has launched its groundbreaking anti-data exfiltration solution for macOS, aiming to protect against the rising tides of ransomware and AI-driven cyber threats.
Apple TV app launches on Android with new features
Last month
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smartphones
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digital entertainment
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personal computing devices
Android users can now download the Apple TV app via Google Play, unlocking access to Apple TV+ and the MLS Season Pass alongside a range of original content.
FlexibleFerret malware evades Apple's XProtect updates
Last month
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malware
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cybersecurity
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personal computing devices
SentinelLabs has revealed that new variants of North Korean FERRET malware, dubbed FlexibleFerret, evade Apple's XProtect, targeting macOS users through job interview scams.
Apple launches new app for creating custom invitations
Last month
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martech
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personalisation
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cdp
Apple has launched Apple Invites, a new app for iPhone that allows users to create custom event invitations and manage RSVPs seamlessly.
Bitcoin ranked 7th largest global asset in 2024 report
Tue, 14th Jan 2025
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cryptocurrency
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blockchain
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personal computing devices
In its January Monthly Markets Insights, Binance Australia reported Bitcoin's rise to the 7th largest global asset, signalling strong growth in the crypto market.
China leads global wrist-worn device market in 2024
Sun, 5th Jan 2025
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personal computing devices
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apple
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samsung
China has become the largest global market for wrist-worn devices, leading shipments at 45.8 million units, driven by a 20.1% year-on-year growth.
Let’s Encrypt to offer 6-day certificates from next year
Mon, 30th Dec 2024
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open source
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cybersecurity
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personal computing devices
Let’s Encrypt will introduce six-day certificates next year, reflecting a trend towards shorter lifespans in the tech sector to enhance security.
CSIS report reveals surge in sophisticated cyber threats
Thu, 19th Dec 2024
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edutech
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ransomware
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phishing
CSIS Security Group's latest Threat Matrix report highlights a surge in cyberattacks, revealing over one billion compromised credentials on the dark web each month.
Hands-on review: Apple Watch Series 10 a sleek, advanced smartwatch for iPhone users
Fri, 13th Dec 2024
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wearables
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reviews
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displays & projectors
The Apple Watch Series 10 offers iPhone users a refined design and enhanced health features, making it a top contender in the smartwatch market.
Hands-on review: Apple AirPods 4 elevate music and everyday bliss
Fri, 13th Dec 2024
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reviews
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digital entertainment
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personal computing devices
Apple's AirPods 4 offer an extraordinary mix of superb audio quality and noise-cancelling features, transforming everyday listening into a blissful experience.
Adobe Lightroom named 2024 Mac App of the Year by Apple
Fri, 13th Dec 2024
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personal computing devices
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apple
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mac app store
Adobe Lightroom has been named the 2024 Mac App of the Year by the Apple App Store Awards, recognised for its exceptional design and user experience.
Hands-on review: Apple's iPhone 16 provides bigger, better experience in every way
Fri, 13th Dec 2024
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reviews
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digital entertainment
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cleantech
Apple's life-changing new iPhone 16 Plus impresses users with its beautiful 6.7-inch display and standout battery life.