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Southeast Asia stories

impact.com deepens YouTube tie-up for creator marketing
Marketing Technologies

impact.com deepens YouTube tie-up for creator marketing

Marketers in Southeast Asia gain a clearer way to track creator campaign returns as YouTube data replaces estimated metrics and fragmented workflows.

By Sofiah Nichole Salivio • 4 min read • Last month
EIP partners with Nexacore on device cover push in Asia
Customer Experience

EIP partners with Nexacore on device cover push in Asia

Retailers across Southeast Asia and Australia will get a single route to launch device protection and warranty cover as demand grows.

By Catherine Knowles • 4 min read • Last month
PubMatic finds co-viewing lifts CTV ad action in APAC
PubMatic

PubMatic finds co-viewing lifts CTV ad action in APAC

Shared viewing on connected TV is driving stronger recall and post-ad action across Asia-Pacific, according to PubMatic's survey.

By Joseph Gabriel Lagonsin • 3 min read • Last month
Healix International names four APAC executives in expansion
Risk & Compliance

Healix International names four APAC executives in expansion

The hires are set to bolster Healix's travel risk and medical assistance services as demand rises across Asia Pacific.

By Joseph Gabriel Lagonsin • 3 min read • Last month

Stories from Other Regions

Southeast Asia stories

Ant International courts merchants on AI-led Asia growth
Crypto

Ant International courts merchants on AI-led Asia growth

Asian checkout friction is driving global merchants to Ant International as AI-assisted shopping starts reshaping cross-border payments.

By Karen Joy Bacudo • 3 min read • Last month
DayOne launches Thailand AI career expo with 800 attendees
EduTech

DayOne launches Thailand AI career expo with 800 attendees

The Bangkok event linked DayOne’s data centre build-out to hiring and training, with more than 600 technology and AI roles on offer.

By Catherine Knowles • 4 min read • Last month
Thought leadership in B2B tech: From expertise to influence
Smart Cities

Thought leadership in B2B tech: From expertise to influence

Poorly translated expertise is leaving many Southeast Asian B2B tech firms invisible to buyers and weakening shortlist chances.

By Patrick Keenan • 4 min read • Last month
Nestlé & Lazada trial AI shopping tools in Southeast Asia
Customer Experience

Nestlé & Lazada trial AI shopping tools in Southeast Asia

Shoppers in three Southeast Asian markets will get AI product help and photo-based prompts as Nestlé and Lazada test conversational buying tools.

By Mark Tarre • 3 min read • Last month
Emtek expands Google Cloud AI tools for media production
Gaming

Emtek expands Google Cloud AI tools for media production

The rollout should cut production costs further after VidioGen helped Emtek reduce redevelopment time by 30% on an animated series.

By Sean Mitchell • 4 min read • Last month
TM Global deploys Ciena kit on ASEAN digital corridor
Hyperscale

TM Global deploys Ciena kit on ASEAN digital corridor

Rising AI and cloud traffic is pushing telecoms to add capacity across the Singapore-Malaysia-Thailand corridor, where data centre demand is surging.

By Sofiah Nichole Salivio • 4 min read • Last month
How executive profiling drives growth in B2B tech
Digital Transformation

How executive profiling drives growth in B2B tech

Structured executive visibility can reduce buying risk, build trust and sharpen market positioning for B2B tech firms across Southeast Asia.

By Patrick Keenan • 4 min read • Last month
SEON eyes doubling Indonesia revenue as fraud risk rises
Digital Transformation

SEON eyes doubling Indonesia revenue as fraud risk rises

Rising scam losses and tighter oversight are fuelling demand for SEON’s fraud tools, with Indonesia set to be a key growth market.

By Catherine Knowles • 3 min read • Last month
FairPrice to roll out smart carts across Singapore stores
Smart Cities

FairPrice to roll out smart carts across Singapore stores

Shoppers at 48 FairPrice outlets will soon be able to scan and pay as they shop, after the supermarket group expands its smart cart rollout.

By Sean Mitchell • 4 min read • Last month
Google Cloud launches AI agent platform in Southeast Asia
Data Protection

Google Cloud launches AI agent platform in Southeast Asia

Businesses in Southeast Asia can now access Google Cloud tools that connect AI agents, data and security, with chip and Workspace upgrades.

By Sean Mitchell • 5 min read • Last month
Marketing investment in B2B tech - Southeast Asia must do better
Software-as-a-Service

Marketing investment in B2B tech - Southeast Asia must do better

Southeast Asia’s B2B tech firms risk weaker long-term growth as most budgets still favour short-term lead capture over brand building.

By Patrick Keenan • 4 min read • Last month
Rockwell Automation showcases AI & digitalisation in Jakarta
Manufacturing

Rockwell Automation showcases AI & digitalisation in Jakarta

Nearly 400 industrial leaders gathered as manufacturers in Indonesia weighed AI, analytics and digital tools to tackle costs and complexity.

By Sean Mitchell • 4 min read • Last month
Salmon secures USD $100 million for Philippines expansion
Fintech

Salmon secures USD $100 million for Philippines expansion

Fresh capital will help the fintech widen lending and banking services in the Philippines, where many consumers remain underbanked.

By Karen Joy Bacudo • 3 min read • Last month