Boomi recognised as exemplary vendor in ISG 2025 guides for data management
Boomi has been named an Exemplary Vendor in the ISG Buyers Guide for Data Integration and the ISG Buyers Guide for Master Data Management 2025.
The ISG Buyers Guide assessments are widely referenced by enterprise technology purchasers to assess software providers in areas including product capabilities, customer satisfaction, and market validation.
Inclusion in both guides positions Boomi as a top vendor for organisations seeking solutions to integrate systems and manage data across increasingly complex digital environments.
Recognition status
Boomi was awarded the highest distinction-Exemplary Vendor-in both Data Integration and Master Data Management categories, according to ISG Software Research. The company also achieved Leader status for enterprise-grade capabilities, validation, and customer satisfaction. Real-time, AI-powered integration pipelines and multi-domain master data management were cited among Boomi's key differentiators in the dual reports.
ISG highlighted Boomi's capability to unify data in real-time with pipelines that extend beyond legacy batch ETL processes, and its support for integrating customer, product, supplier, and asset data through its Master Data Management (MDM) platform. ISG also noted Boomi's transparency regarding return on investment frameworks and lifecycle support as standing out in a competitive vendor field.
AI readiness and enterprise needs
According to Boomi, the company's position in these independent benchmarking reports underscores the relevance of unified and intelligent platforms as enterprises accelerate automation and artificial intelligence deployments.
"Boomi's recognition as an Exemplary Vendor across both data integration and master data management is a clear reflection of the trust our platform enables," said Mani Gill, VP of Product for AI & Data at Boomi. "With the rise of Agentic AI, enterprises can no longer afford disjointed data or slow integration processes. Boomi helps organisations build a foundation of real-time, trusted data, turning AI strategy into AI execution."
The Buyers Guide reports pointed to the rising importance for technology leaders to reduce complexity in IT estates, connect fragmented systems, and implement data strategies that impact business outcomes. Boomi's unified approach, integrating applications, data, APIs and AI agents, is positioned as meeting these requirements for modern enterprises.
Customer base and market role
Boomi reports over 25,000 customers globally, spanning a diverse mix of industries and operating locations. Its inclusion as an Exemplary Vendor in the ISG reports is presented by the company as evidence of sustained market relevance among large enterprises and mid-market organisations evolving their digital capabilities.
The company's platform offering, encompassing integration, automation, and data management, is said to be supported by a partner network of more than 800 organisations. Boomi states that this ecosystem enables users to connect and automate assets at scale, in support of 'agentic transformation'-the shift toward more intelligent, AI-supported business processes.
Coverage in the Buyers Guides
Boomi's top-tier ranking in the ISG Buyers Guides reflects performance across several key dimensions commonly used by enterprise buyers: product capability and experience, customer satisfaction, technology validation, and business value transparency. The recognition as an Exemplary Vendor follows a competitive evaluation of market-leading data integration and MDM solutions currently available to organisations seeking to modernise their digital infrastructure.
